Introduction [1:18]
About
School libraries do not exist in a vacuum. They are reliant upon decision makers at the local, district, state, regional, and national level. These individuals and groups set policies that impact educational funding, standards, and curriculum, and often have a direct or trickle-down effect on school libraries. As school librarians, we must understand what these decision makers value, and how to capitalize on that to make our case when advocating for the library. Each step of the advocacy process, from deciding who to address, what data to collect and share, how to communicate the needs of the library, and who to recruit to speak on the library's behalf, must be considered thoughtfully and purposefully for meaningful and lasting advocacy results. And it all starts with building and sustaining a relationship with your decision makers. Watch the video lessons and complete the reflection activities to deepen your collaboration within the learning community around you!
- Learn the definition of advocacy and why it is a crucial part of achieving your library's goals
- Learn how to identify who the decision makers are in your community
- Learn the importance of understanding your decision makers' values
- Learn about different sources and types of data to use in your advocacy efforts
- Learn several approaches for communicating your data
- Learn ways to reach advocates beyond your school building
- Learn the importance of creating an advocacy committee
- Learn best practices for following up with your decision makers
Each course lesson includes video content and at least one follow-up activity to help you apply and show evidence of your learning.
Introduction Video
Lesson 1: The Importance of Advocacy Activity 1: Identify Your Advocacy Goal
Activity 2: Relationship Building
Lesson 2: Considering Values and Priorities Activity 1: Adjusting Your Advocacy Message
Activity 2: Know Who You're Speaking To
Lesson 3: Collecting and Communicating Data Activity 1: Communicating Your Message
Activity 2: Practice, Practice, Practice
Lesson 4: Developing a Coalition Activity 1: Design Your Ideal Advocacy Committee
Activity 2: Reaching Beyond the School Building
Lesson 5: Advocacy is a Relationship Activity 1: Develop an Advocacy Plan
Closing Video
Course Certification Quiz
Earn three professional development clock hours for completing this course's videos, activities, and quiz. Consult with your supervising organization about applying these to your professional development requirements.
To show evidence of learning for this course, complete and share responses to the following activities:
- Identify Your Advocacy Goal
- Relationship Building
- Adjusting Your Advocacy Message
- Know Who You're Speaking To
- Communicating Your Message
- Practice, Practice, Practice
- Design Your Ideal Advocacy Committee
- Reaching Beyond the School Building
- Develop an Advocacy Plan
- Workshop Quiz Results / Certificate of Completion
School Library Connection is a publication of Libraries Unlimited, a publisher in the field of academic, public, school, and special libraries since 1964. Libraries Unlimited's mission—to cultivate and maintain a supportive community where librarians, archivists, and information specialists can learn about and discuss leading-edge trends and acquire new skills through every phase of their careers—is supported by over 2,000 publications. Since 2008, Libraries Unlimited has been an imprint of ABC-CLIO, LLC, an award-winning publisher of digital and print products in the realms of reference, contemporary thought, and professional development. With both a long-standing reputation for authoritative and trustworthy materials and a current prominence in delivering cutting-edge content in diverse and innovative forms, ABC-CLIO continues to be driven by pursuit of its core mission: to serve as source, catalyst, and support of lifelong learning.
To make inquiries about this workshop, please email WebinarSLC@abc-clio.com.
Transcript
School library advocacy is a complex process involving all of these stakeholders—all of whom have their own roles and agendas. Sometimes advocacy can be misunderstood or misrepresented as being in the interest of the job or agenda of one person—, the school librarian. But learning and respecting the needs and priorities of others is as big a part of advocacy as understanding the opportunities and benefits of a school library. In this workshop, you will learn effective advocacy strategies to use with those stakeholders at the local, state and national levels.
Additional Resources
Entry ID: 2293914